Veux

Special Offer on Zara McKenna Stock...

2010-09-03T08:50:00.004+10:00

Shhh.... sneaky special offer valid until 17 September!

Simply enter the codeword 'style' on checkout to receive 20% off any Zara McKenna garments currently available at Veux.

Zara's beautiful silky Maxi Dresses and comfy yet stylish Frill Singlets are perfect for summer. Brisbane-based Zara has been designing clothes since she left high school and her dedication to fashion design is clear in the exceptional quality of her garments.

Visit www.veux.com.au/zara.html to view the collection and grab your piece today before they all sell out!

House of Harper Fashion Xchange - Veux Runway Show

2010-08-13T14:04:00.006+10:00

It was a wild and windy evening... but Brisbane fashionistas braved the cold to attend the House of Harper Fashion show last night at the Chalk Hotel. Four shows ran during the evening, with Veux being the second show of the night. It was surprisingly easy to forget the icy wind and dream of summer sunshine as the sorbet colours, satin and mini skirts shimmied down the runway. Some pics are below, but professional shots will be coming soon.

Dana and Gen braving the weather!

House of Harper 'Fashion Xchange' Event

2010-08-06T10:01:00.004+10:00

Fans of fashion, you will not want to miss this one! A great night out thanks to House of Harper, the Fashion Xchange event will include several runway shows by Veux boutique, Desire Ardent, Rurue, Dead Possum, Gostosa Shoes and Accessories and more. Show organiser Zubie said that she is sick of seeing substandard, unprofessional shows and says she's on "a mission to bring back the passion for great runway shows in Brisbane". We can't wait!

Updates

2010-08-06T09:47:00.007+10:00

Hello! I have to apologise for the silence lately, it's been a funny time of year. But here are some updates...

Veux accessories are going well, check out some of the beautiful items we have in stock at the moment here: www.veux.com.au/jewellery.html All limited edition, all exclusive to Veux. Delicious!

We're doing another fashion parade at Chalk Hotel on Thursday Night (12th August) as part of the House of Harper fashion event 'Fashion Xchange'. Should be awesome! $10 entry and perfect if you are having MBFF withdrawals by then. Check out the facebook event details here.

Quote I read today that I love:

"Empty pockets never stopped anyone, only empty heads and empty hearts".

Lovely.

Will try very hard not to leave it so long between updates next time!

xx Genevieve

Identity Competition - Brisbane

2010-06-29T07:44:00.007+10:00

On Friday July 16 the Treasury Casino in Brisbane will again host an Identity Fashion Parade, presenting seasonal collections from Bally, Boss, Missoni, Tiffany & Co and plenty more. Always a fun and glamorous night out; attendees can watch the show and receive a gift bag, Moet & Chandon champagne and canapes for the reasonable price of $70.

COMPETITION
Now thanks to the lovely Danielle at Brisbane Threads, you can give yourself yet another reason to splash your cash on this event. Simply purchase your ticket to Identity between Monday 28 June and Friday 9 July (inclusive) and mention the code word 'Brisbane Threads' and you'll go into the draw to win overnight accommodation for two at Treasury Heritage Hotel, in a deluxe king room, including breakfast for two and valet parking!! Valued at $735.

Tickets can be purchased at www.treasurybrisbane.com.au or by calling 07 3306 8785.

Thanks Danielle! xx

Veux Photo Shoot

2010-06-28T09:59:00.007+10:00

This was one of those rare and awesome shoots where nothing goes wrong and everyone is great at their job and fun to work with! Matt from Murray Photography had a clever eye for locations - you would never guess that all these photos were taken within 150m of each other. Luckily our brilliant models Sam and Sarah were the epitome of professional, traipsing through garden beds and climbing onto park benches as directed. Hair was done by Suzi Alexander, and make-up by Naomi Jones. The result was a great collection of shots truly showcasing some of the great new designs available at Veux.

P.S
I would not hesitate to recommend any member of this talented team if you are looking for a crew - please feel free to email me at genevieve@veux.com.au if you'd like their contact details.

Photos by Matt at Murray Photography

Photo Shoot | Sunday 16 May

2010-05-17T20:58:00.007+10:00

A great crew gathered at the Brisbane Technology Park on a rather grey Sunday to shoot a selection of Veux garments. Our talented group consisted of Matt from Murray Photography, Naomi Jones Make Up Artist, Suzi Alexander Hair Stylist, and models Samantha Day and Sarah Campbell (it was also Sarah's birthday - happy birthday Sarah!). Lucky for us the rain held off and we had much encouragement from the friendly barristas at the Coffee Club.

Everyone did an amazing job and the final photos are going to look incredible! But in the meantime, here are some behind the scenes shots from the day.

2010-04-30T08:27:00.002+10:00

I came across this site today and thought it would be useful for emerging fashion designers.

http://www.thefashiontank.com/

The Fashion Tank is an online business resource, portal and publication for Fashion Designers and membership is free. You can become a member and subscribe to their weekly e-newsletter containing their latest updates and links to online business articles. They make their money by charging for workshops conducted by industry specialists, and generate revenue from advertisers targeting their niche group of members.

It's great to see something like this written specifically for the Australian fashion marketplace. The site is still under construction at the moment, but by the looks of it this could become a useful go-to place for emerging designers.

Tracksuit pants as fashion? Hmmmm.

2010-04-20T09:40:00.003+10:00

Just read this article in the Courier Mail about how tracksuits are making a comeback. In the article, Lorna-Jane Clarkson says "It's a nod to that laid-back LA vibe that's so popular among the Hollywood set."

I'm all for incorporating comfort into your wardrobe where appropriate, but fleece pants in public? I guess it just goes to show that in fashion, anything is possible...

http://www.couriermail.com.au/lifestyle/fashion/tracksuits-make-a-fashion-comeback/story-e6frer4o-1225851679505

What do you think?

Virtual Fashion Connection

2010-04-11T10:19:00.004+10:00

For the past three days Veux has been a part of the Virtual Fashion Connection, a fabulous event in Brisbane where online stores combined forces to bring their fashion wares to real life. It was a lot of hard work but also a lot of fun!

One of the events - the Sirromet Friday Night Fashion Forum - involved stylists giving style tips and fashion advice to the guests and styling a group of models with garments and accessories from the stores. It was great to see some Veux stock worn in different ways, combined with awesome shoes from Princess Chic and complimentary clothes from Beginning Boutique.

Thanks to Bonnie Cee Photography for the shots below!

Veux on the cover of MX

2010-03-31T16:12:00.006+10:00

Another shoot for MX ended up on their front cover yesterday! Thank you to the girls at Jesselle PR for organising this, and to our model Sarah Campbell for her work. Yay Veux!

In this shot Sarah (left) is wearing a skirt by Alana Dinse and a dress by Justyna G (worn as a top). I am wearing a dress by Alana Dinse. You can see the rest of Justyna's Veux designs here: www.veux.com.au/justyna.html and Alana's Veux collection here: www.veux.com.au/alana.html

Quotes

2010-03-29T09:58:00.010+10:00

Two brilliant quotes that I think should resonate with anyone trying to accomplish their dreams...

"Our minds become magnetized with the dominating thoughts we hold in our minds and these magnets attract to us the forces, the people, the circumstances of life which harmonize with the nature of our dominating thoughts."

- Napoleon Hill

"Plant the seed of desire in your mind and it forms a nucleus with power to attract to itself everything needed for its fulfillment."

- Robert Collier

Just a reminder to stay focused on what you want to achieve - if you believe it, it will happen!

Virtual Fashion Connection

2010-03-09T07:43:00.004+10:00

It's going to be totally awesome. Three days of fabulous online fashion, in real life!

We often hear our customers say they wish they could touch, feel and try on our clothes... well now you can. The Virtual Fashion Connection is a three day event being held in Fortitude Valley in Brisbane on the 9th, 10th and 11th of April. Several online boutiques will be showcasing their garments and accessories - usually only available online.

There will also be some fabulous events lined up for the Thursday and Friday nights, so stay tuned and we'll post more info soon!

In the meantime, you can check out the Virtual Fashion Connection blog at http://virtualfashionconnection.blogspot.com/

Veux in City South News today!

2010-02-25T07:28:00.006+10:00

Hiya, remember those 'behind the scenes' pics we posted the other week of our photoshoot at Southbank? Well here is the final result. Cute!
Thanks to Esther Tang at City South News, and to Nakia our gorgeous model. All these garments are currently available on the website - http://www.veux.com.au/

Queens Plaza Designers Competition

2010-02-18T15:47:00.002+10:00

For emerging designers... you may be interested in this competition being run by Queens Plaza in Brisbane.

Entrants are required to submit pics of their best avant-garde design. The finalists (top 20) selected by QueensPlaza will go to a public vote from March 23.

The winner has the opportunity to assist-style the QueensPlaza’s Spring Summer fashion photo shoot. The winner will also have their avant-garde design on display in QueensPlaza for 4 weeks & win $1,000 to spend at Escape Travel on a trip to Sydney to meet Leona Edmiston! Whew!

You can find out more (and enter) here: http://www.queensplazashopping.com.au/event.aspx?ID=18890

Behind the scenes - photo shoot with City South News

2010-02-18T10:00:00.006+10:00

On Wednesday we did a quick photo shoot for Esther (the fashionista) for this week's edition of City South News. Photographer Dale found some great locations around Southbank for our lovely model Nakia and luckily we dodged the rain... it started sprinkling just on our last shot!

Competition for emerging designers run by GC fashion incubator

2010-02-08T13:31:00.004+10:00

The Gold Coast Fashion Incubator is running a fantastic competition for emerging fashion designers, with really awesome prizes up for grabs.

The competition provides an opportunity for designers to promote their labels to the shopping public and grab industry attention. Six finalists will be chosen by a panel of judges to promote and sell their designers in a “GROUP SPACE” at Sanctuary Cove Marine Village for 3 weeks from the 9th to the 27th March. Finalists will also have the opportunity to present their collections during a dinner event at Sanctuary Cove on March 27 where the overall winner will be announced - “Next Big Thing in Fashion” presented by Sanctuary Cove.

This overall winner will have sole use of the shop space for the month of April (woohoo!) and also scores return airfare from Gold Coast to Melbourne, 5 nights’ accommodation in Melbourne and booth space at the Fashion Exposed event in Melbourne in September 2010.

Find out more and enter here: http://www.gcfashionincubator.org.au/CompetitionNextBIGTHING.html

Good luck!

Aussie success... Jets Swimwear

2010-02-05T15:57:00.003+10:00

Jets is a favourite of mine... not only do they make gorgeous swimwear, but they're local! Since 2001, Jets Swimwear has grown its premium swimwear brand both nationally and internationally. To make things even better, they have just received about $1 million in Australian Government funding from the Textile, Clothing and Footwear (TCF) Strategic Investment Program and the TCF Post-2005 Strategic Investment Program to continually improve and innovate through design development and research.

For those designers out there who are interested, the TCF Post-2005 Scheme is an AusIndustry initiative that aims to help develop a sustainable and internationally competitive TCF manufacturing and design industry in Australia. The Scheme provides incentives in the form of grants, paid annually and in arrears, for investment and innovation activities. For more info, you can call the AusIndustry Hotline on 13 28 46.

Read all about the Jets success story here: Jets Case Study fact sheet

Stylescene Top Shop

2010-02-03T21:45:00.000+10:00

Veux is featured on stylescene.com.au as their top shop of the week - hooray! You can click to see our article here

Stylescene is a pretty cool site to check out everything fun and fashionable... check it out!

Flaunt It Event and Veux Runway Show - 14 Jan 2010

2010-02-03T21:36:00.000+10:00

"Flaunt It" is a series of events hosted by Twenty1 Bar on the Gold Coast aimed at showcasing emerging talent. Veux featured in their runway show on Thursday night along with new collections from Ed Hardy, Politix and Hussy. The night was also covered in the Sunday Mail events section on 17 Jan... yay!

Veux VIP News

2010-02-03T21:34:00.000+10:00

We are launching an e-newsletter called Veux VIP News. As a special Veux VIP, you will be the first to see previews of new Veux collections and receive VIP invitations to Veux events. Every two months we will profile emerging designers and keep you up to date with what's happening in the Australian fashion scene.

Sign up today!

Win a $50.00 Veux gift voucher

2010-02-03T21:28:00.001+10:00

Women in Business is running a competition to celebrate the launch of their fabulous new website. One of the 61 prizes up for grabs is a $50.00 gift voucher for Veux. Imagine having $50.00 to spend on any of the gorgeous designs only available at Veux... Visit the Women in Business website now and enter!

http://www.womeninbusiness.com.au

Veux runway show video

2010-02-03T20:52:00.001+10:00

Footage from the Veux runway show at the launch party, 12 November 2009

Veux on the front page of mX newspaper!

2010-02-03T20:27:00.001+10:00

Check out the awesome pic on the front cover of mX newspaper! The beautiful models Samantha Day and Nakia Ferguson looked fabulous in some of the designs currently featured on Veux. Samantha (left, brunette) is wearing a one-of-a-kind white jersey dress with swarovski crystal detail by Mido Mayassi, and Nakia (right, blonde) is wearing a black top with mesh key hole and diamonte detail by Sonia Kotze, and a black vinyl skirt with blue ribbon detail by Alana Dinse. Both the skirt and top are one of three ever to be made.

Hair and make up was done by Tracie Weaver (hairstylist) and Sarah Power (makeup artist) from the Powder Room. The girls did a fabulous job, and were so lovely to work with. I would definitely recommend them – you can visit their website at www.powderroom.com.au .

Veux launch party and runway show

2010-02-03T20:20:00.000+10:00

Over 100 guests attended the Veux Launch on 12 November 2009, at Chalk Hotel in Brisbane. It was a fabulous night, and we were thrilled with the support of all the people who attended and helped out.

As VIP guests arrived they were greeted at the door and received a gift bag and delicious cupcake. It didn't take long for the Dust Bar to fill up with guests eager to preview the best of emerging Australian fashion design and at 7:40pm the runway show began. The gorgeous Veux models were Samantha Day, Nakia Ferguson, Vanessa Gray, Tamara Wrensted and Monique Huddleston. Despite the super-fast changes and the wonky steps from backstage to the runway, the girls wowed everyone as they showed off 27 exclusive Veux outfits.

Special thanks to the lovely girls at the Powder Room who did all the models' hair and make-up. They were so professional and friendly, and did a fabulous job. Clare from Lucid Photography snapped up the action all night, and some of her photos are displayed here - thank you Clare! The Chalk Hotel events team was also wonderful to work with - nothing was too much trouble for them. We had such a great time - can't wait to start planning next year's runway show!

www.lucidphotography.com.au
www.powderroom.com.au
www.chalkhotel.com.au

Protecting your IP as a fashion designer

2010-02-03T20:18:00.000+10:00

A really good site that outlines the basics in intellectual property protection for fashion designers is www.ipfashionrules.gov.au The site explains what types of IP protection are available in Australia, and helps you work out which is best for your label.

It’s important to remember that with fashion, quite often its not the actual clothes you are designing that need protection – its your label. A trademark is very important to ensure no one else can use your label and pass your hard work off as their own.

While the site I mentioned is a great place to start, you may also want to speak to an IP attorney. I know one I am happy to recommend, so if you want contact details just shoot me an email and let me know. (info@veux.com.au)

Fashion IP podcast

2010-02-03T20:14:00.000+10:00

I found this on the Australian Anthill website (great resource for entrepreneurs) and thought it could be useful.

It is a podcast interview with Sally Nicolson, Special Counsel at Griffith Hack, following recent allegations in the Australian fashion industry of copyright infringement. It discusses how to protect your intellectual property as a fashion designer.

Click here to listen to the podcast: http://www.brr.com.au/event/59274?popup=true

To see more stuff at Australian Anthill, click here: http://anthillonline.com/

Brisbane Times article about successful Aussie designers

2010-02-03T16:04:00.000+10:00

This is a good read - an article I found on brisbanetimes.com.

http://www.brisbanetimes.com.au/small-business/managing/ahead-of-the-fashion-pack-20090619-cnip.html

It's great to get an insight into how these 'overnight' success stories are actually not overnight at all - their success is a mixture of really hard work, stress, creativity and a clear vision. Truly inspirational.